Clemmy’s Ice Cream is an all natural brand. The ice cream contains no gluten, sugar, or lactose. The approach taken was to use three eight ounce containers instead of the generic pint size. This allows the consumer to eat the ice cream in more health conscious servings. The direction for the design was to create something that stood out from other ice cream brands, but also to create something that felt fresh and had a handmade quality to them. Using a handmade quality kept in tone with the “all natural” feel that Clemmy’s stands for.
Designed by: LENESSA WRIGHT, USA.