Crash Candy is a project completed with Natasha Gasswint and Kyle Robinson. Our team collaboratively executed custom packaging and logo design with a specific audience in mind. Our target demographic ranges anywhere from “angsty” teens to hip adults with a sweet tooth and a funny bone. The names Stumbling Stout, Idiotic IPA, and Laughing Lager are a play off of personalities that come through when people have one too many.
Designed by: Sarah Feldkamp, USA.