Cheque Gum

on May 24 | with No Comments
in Europe, United Kingdom | , , , , |

With plans to introduce new flavours, Cheque Gum seized the opportunity to overhaul their image.

Focusing on the MENA market, Cheque wanted to be the gum of choice for a younger, hipper audience and create shelf impact in a very busy and colourful category.

We refreshed the brand from top to bottom with a more youthful and iconic approach. The logo was angled and bursts out of the confines of the box making use of the format and massively increasing shelf standout in a busy market.

Bold colourways add energy and zest into the overall designs really pop as a range.

Designed by: Design Happy, UK.


 	Cheque Gum









Pin It
Share on Tumblr

related posts

Leave a Reply

Your email address will not be published. Required fields are marked *

fifteen − 14 =

You may use these HTML tags and attributes: <a href="" title=""> <abbr title=""> <acronym title=""> <b> <blockquote cite=""> <cite> <code> <del datetime=""> <em> <i> <q cite=""> <strike> <strong>

« »