Designed by: M — N Associates, Vietnam.

JUS • Juice Up Saigon is a raw, cold-pressed juice company. Founded in Sep 2015 by three people sharing the same love for a healthy life, our journey starts from Saigon, one of the most busiest city in Southeast Asia. Juice Up Saigon offers a simple, delicious way to integrate plant-based health into a busy life because we believe that nutritious and delicious juices could be made practical and ready for everybody.
Concept
Our mission is researching and finding the right solution both in terms of visual identity as well as art direction to create an unique sustainable cold pressed juice brand in Vietnam. Since cold-pressed juice is a complete new product in Vietnam, JUS • Juice Up Saigon is the pioneer to break the barrier, therefore, the challenge is huge.
Based on the concept of equilateral triangle of yoga that connects body — spirit — mind together, we created an unique equilateral triangle bottle shape.
The logo
JUS logo was design simple as it needs to be with organic curves and unbalanced weight-arms to create the natural visual identity for the brand due to its organic ingredients.
 
Processed with VSCO with a6 preset
Processed with VSCO with a6 preset
JUS • Juice Up Saigon20
JUS • Juice Up Saigon19
JUS • Juice Up Saigon18
JUS • Juice Up Saigon17
JUS • Juice Up Saigon16
JUS • Juice Up Saigon15
JUS • Juice Up Saigon14
JUS • Juice Up Saigon13
JUS • Juice Up Saigon12
JUS • Juice Up Saigon11
JUS • Juice Up Saigon10
JUS • Juice Up Saigon9
JUS • Juice Up Saigon8
JUS • Juice Up Saigon7
JUS • Juice Up Saigon6
JUS • Juice Up Saigon5
JUS • Juice Up Saigon4
JUS • Juice Up Saigon2
Saigon
 
 

JUS • Juice Up Saigon

Featured on Package Inspiration

You may also like
Want to inspire? Submit work
Submit your work!
Featured on Package Inspiration
Download
Sign up with your email address to receive news and updates