For our Athens based client Elixir tea we have tried to transfer some basic principals from the monumental tea culture in a grid based pop culture tea ceremony. A dotted grid inspired by Elixir the tea stick perforation is used to assure a modernistic harmony and order promoting the purifying, calming and energising effects of the tea in a visual level. The new ceremony is preformed on the grid of our contemporain existence where we have a renewed relation with time and space. Making an attempt to render the emerging virtual space into a daily live consumer object. www.elixirtea.eu
Designed by: Typical. Organization, Greece.