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Farmsponge Collection

on March 16 | with No Comments
in Europe, Spain | , , , , , , |

Branding, corporate typography and packaging for a sponge collection.

The main goal of the project was to create a unique and powerful typography especially designed for the Farmsponge collection. The designed typography plays an important role in the brand and aims to draw in the consumers’ attention while communicating clearly and directly, the function of each sponge type. At the same time, the typography brings personality and a tasteful differentiation to the brand. As well as affording brand continuity, allowing the collection to be extended with new products easily.

A colorful palette contrasting with the sponge color helps the brand to further differentiate from the competition.

Designed by: Carla Osma Cortés, Spain.

 

Farmsponge Collection

01_Carla_Osma_GIFF_Typography

02_Carla_Osma_Farmsponge_Typography_RAIN

03_Farmsponge_Typography_Carla_Osma

04_Carla_Osma_brand_Type_Packaging_Kids

05_Carla_Osma_Brand_Type_Packaging_Body_Pharmacy

06_Carla_Osma_Brand_Type_Packaging_Douche.jpg

07_Brand_Type_Packaging_Baby

08_Carla_Osma_Packaging_Color_Typography_Kids

09_Carla_Osma_Packaging_Color_Typography_Body-1

10_Carla_Osma_Packaging_Color_Typography_Douche

11_Carla_Osma_Packaging_Color_Typography_Baby_

 

 

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