Isbjørn Sommerøl is the third in the series of Isbjørn beer from Mack. Following the success of the Isbjørn and Isbjørn Lite it was natural for Mack to follow up with a summer beer, this time flavored with Citra hops. Keeping the design in line with the two existing Isbjørn beers we relied on two colors, white and magenta. The vertical type together with the magenta, a color never seen on the beer shelf in Norway before, gives the can high visibility amongst the competition.
Designed by: by north™, Norway.