Roux

Roux

on October 29 | with No Comments
in Concept Packaging, Europe, Italy, Student Projects | , , , , , , |

The project is a rebranding of a saffron family run firm: Roux – Safron de l’Arbizon, located in the Aure valley, on the sunny slopes of the little Jézeau village (Hautes-Pyrénées).

Starting from the firm values (like the organic products and the respect to nature), the hard work needed to grow and pick saffron and the high price of the spice, I’ve redesign the brand identity and the products packaging.

I decided to use natural materials that could be recycled and could hand down the handcraft of saffron cultivation.

Designed by: Devi Petti, Italy.

 

Roux

Roux2

Roux3

Roux4

Roux5

Roux6

Roux7

Roux8

Roux9

Roux10

Roux11

Roux12

Roux13

Roux14

Pin It
Share on Tumblr

related posts

Leave a Reply

Your email address will not be published. Required fields are marked *

9 − seven =

You may use these HTML tags and attributes: <a href="" title=""> <abbr title=""> <acronym title=""> <b> <blockquote cite=""> <cite> <code> <del datetime=""> <em> <i> <q cite=""> <strike> <strong>

« »