Designed by: Leonor Beatriz , Portugal.
This project was made for my undergraduate’s Project IV subject in which I had to create a brand and its packaging.
Vale Dioguinho is a new Portuguese brand, original from Vila Nova de Mil Fontes, Alentejo. This brand produces homemade Portuguese typical products, such as liquors and biscuits.
Regarding the brand, I decided to make it simple. Serif type and a line. The line exists so it can be used as a guide, to stamp the year or the date when the products are made. For the packaging, I used lines in every package. This idea was inspired by the notebooks that old restaurants used to have to write the bills for theirs customers (white with blue lines).